Apple’s New Flagship Store in Shanghai.
Apple’s presence in Shanghai takes on a new (Store in Shanghai)dimension with the unveiling of its latest retail masterpiece, Apple Jing’an. Nestled near the iconic Jing’an Temple and Jing’an Park, this store isn’t just a place to shop—it’s a celebration of culture, community, and cutting-edge technology. Let’s take a closer look at what makes Apple Jing’an a must-visit destination in Shanghai.
The Vision Behind Apple Jing’an
Deirdre O’Brien, Apple’s Senior Vice President of Retail, describes Apple Jing’an as a seamless blend of the traditional and the modern, perfectly harmonizing with the historic neighborhood it calls home. Surrounded by an inviting exterior plaza, the store serves as a focal point for special events and community gatherings. But it’s not just about the architecture—the heart and soul of Apple Jing’an lie in its product lineup and dedicated team.
A Shopping Experience Like No Other
Approaching the store, visitors are greeted by a breathtaking view of the Jing’an Temple, framed by a grove of maple trees. The design elements, from terracing to double-curved walls, create a sense of wonder and anticipation. As customers step inside, they’re welcomed by an expansive space showcasing Apple’s latest innovations.
From the sleek iPhone 15 lineup to the powerful new MacBook Air with the M3 chip, every product is meticulously displayed to invite exploration. And let’s not forget about Apple’s commitment to sustainability—Apple Jing’an proudly features the company’s first-ever carbon-neutral products in its latest Apple Watch lineup.
Beyond Shopping: A Hub of Creativity and Learning
But Apple Jing’an is more than just a retail space—it’s a hub of creativity and learning. The central feature staircase and stainless steel elevator seamlessly connect multiple floors, each offering a unique experience. The Forum, with its large video wall, hosts free Today at Apple sessions, inspiring visitors to unleash their creativity.
Meanwhile, the Boardroom provides a private setting for personalized advice and training from Apple’s Business Team. Whether you’re an entrepreneur, developer, or small business owner, Apple Jing’an is here to support your journey.
Celebrating Local Culture
Apple Jing’an isn’t just a store—it’s a reflection of Shanghai’s vibrant community and rich cultural heritage. Opening festivities include a special performance by the youngest members of the Shanghai Symphony Orchestra, offering a glimpse into the future of classical music.
Additionally, Apple Jing’an will host a six-week Today at Apple program, shining a spotlight on Shanghai’s next generation of creators. Through workshops and showcases, visitors can experience the city’s diverse creative talent firsthand.
A Testament to Apple’s Commitment to China
For over 30 years, Apple has been a driving force of innovation in China, supporting millions of jobs and deeply connecting with local communities. With 57 stores in Greater China and a dedicated team of thousands, Apple continues to elevate the retail experience for customers across the region.
In conclusion, Apple Jing’an represents the intersection of tradition and innovation—a place where cutting-edge technology meets timeless culture. Whether you’re a tech enthusiast, a creative professional, or simply curious, Apple Jing’an invites you to discover, learn, and connect in a truly magical setting.
About Apple
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch, and Apple TV. Apple’s five software platforms — iOS, iPadOS, macOS, watchOS, and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay, and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.